The WordPress Exit Files
Real data on what WordPress costs small businesses. What we found inside client sites. What the migration actually looks like.
Hosting, plugins, maintenance contracts, emergency developer calls — we built a cost model from public vendor pricing and industry data. The number will surprise you.
Read the post →ChatGPT, Perplexity, and Google Gemini are answering questions and citing sources. If your business isn't one of them, here's exactly why — and what a static HTML site does differently.
7 min read →Day-by-day breakdown of how we migrate a real WordPress site to a clean HTML build. What we extract, what we rewrite, and what we leave behind.
11 min read →We built a model comparing total cost of ownership across WordPress, Webflow, Squarespace, and a static HTML site. The results were not close.
9 min read →Plain English instructions. Live preview before anything goes public. Version control on every change. What our agent actually does — and what it refuses to touch.
4 min read →The plugin architecture that makes WordPress flexible is the same reason it's the most attacked CMS on the internet. Here's what the security research actually shows.
7 min read →The distinction between renting infrastructure and owning a file. Why most small business owners are one bad update away from losing everything.
5 min read →Abandoned plugins still running. PHP versions years past end-of-life. Security holes with no patch available. Here's what independent security researchers actually find.
8 min read →If you run a WordPress site, the WP Engine conflict is more than industry drama — it's a window into the kind of platform risk your business carries every day.
7 min read →Clients sometimes ask us what our support process is like — what happens when something goes wrong after we hand off their site. The honest answer is that we don't have an emergency support line because we don't build sites that have emergencies.
8 min read →The honest answer: it depends on what you're building, and probably not if you're a typical small business with a brochure site. Here's a genuine attempt at an unbiased assessment.
7 min read →Discovering that your WordPress site has been hacked is simultaneously alarming and somehow not surprising. Here's what to do immediately, how to understand what happened, and how to think about what comes next.
8 min read →You paid a developer several thousand dollars for a website. You probably feel like you own it. You might not — and the distinction matters more than most business owners realise.
6 min read →A slow website costs you customers. Most WordPress sites load in 3–6 seconds. Here's why performance plugins don't solve the underlying problem — and what actually does.
6 min read →Squarespace, Webflow, Wix, Ghost, or plain HTML? An honest look at what each platform actually delivers for small businesses — and what they cost in the long run.
8 min read →The fear of losing search rankings is the single biggest reason small business owners stay on WordPress longer than they should. A properly executed migration won't hurt your rankings. In most cases, it will improve them.
7 min read →Most small business owners think their website costs around $200–300 a year. The actual number is usually between $2,000 and $6,000 — and sometimes much more.
7 min read →You updated a plugin last Tuesday. By Wednesday morning, your contact form had stopped working. If this sounds familiar, you're not doing anything wrong — this is just what WordPress does now.
6 min read →